Hey—I’m Shaala. It's pronounced [shay-la], but I forgive you.
I'm holding it down in Nashville, TN. By day, I’m in the fast-paced world of NFL brand marketing. On weekends, I consult for a sneaker store called ROOTED, and in my spare moments, I’m creating content for my small but mighty social community—bringing you along on every DIY project, morning routine, and joyful (and chaotic) moment as a dog + cat mom.

With seven years in the corporate world, I’ve been through the ups and downs and finally carved out a career that lets me blend strategy with creative side hustles. It turns out, that’s exactly what brings me the most joy.

Consider this your corner to explore lifestyle inspiration, home projects, and real-life routines—not polished or staged, just honest. I'm grateful you’re here.